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This skill applies a seasoned operator's core principles to marketing tasks, moving beyond generic AI output. It provides structured playbooks for direct-response copywriters and solopreneurs to build cohesive sales sequences, from lead magnets and tripwires to core offers.
By integrating specific strategies for Facebook ads, opt-in pages, and email sequences, the skill helps users execute a full marketing strategy with professional precision.
Compatible AgentsThe repository documents support for these agents. The skills may also work with other agents that can load SKILL.md files, but they may need some setup or small changes.
Follow the documented setup, then try a first task.
Setup
Guided Claude Code skill setup
Installs: Complete `jaredrhod-marketing/` bundle installed as a Claude skill through the repository setup wizard. · Claude Code
Before you start
Claude Code
Access to the repository URL
Enter the following text in a Claude Code agent session, not a terminal, then choose the skill-installation destination when the setup wizard walks you through the available options: `I'd like to set this up, please: https://github.com/jaredrhod/ai-marketing-skills.git`
Ensure the installation includes the whole `jaredrhod-marketing` folder because `SKILL.md` depends on the adjacent playbooks.
Installs: Complete `jaredrhod-marketing/` bundle available in every project. · Claude Code
Before you start
Claude Code
Access to the complete `jaredrhod-marketing/` folder
Manually place the whole `jaredrhod-marketing` folder at `~/.claude/skills/jaredrhod-marketing/`. Do not copy only `SKILL.md`; the adjacent playbooks are required. It will appear as `/jaredrhod-marketing`.
Installs: Complete `jaredrhod-marketing/` bundle available to one project. · Claude Code
Before you start
Claude Code
Access to the complete `jaredrhod-marketing/` folder
Run from: The project where the skill should be available
Manually place the whole `jaredrhod-marketing` folder at `.claude/skills/jaredrhod-marketing/` for the project. Do not copy only `SKILL.md`; the adjacent playbooks are required. It will appear as `/jaredrhod-marketing`.
Installs: Complete, locally edited `jaredrhod-marketing` skill bundle. · Claude
Before you start
Access to claude.ai's Skills interface
An edited complete `jaredrhod-marketing` folder
Platform: claude.ai
Re-zip the complete edited `jaredrhod-marketing` folder, preserving `SKILL.md` and all adjacent playbooks, then upload that zip through the Skills interface. The uploader requires a zip rather than a loose folder.
Use the jaredrhod-marketing skill to improve the headline and short opt-in copy below. Read the skill's required core principles and matching copywriting playbook first. Give me one revised headline, one supporting sentence, and a brief explanation. Audience: [describe the audience]. Offer: [describe the offer]. Current copy: [paste the current copy].
Use the jaredrhod-marketing skill to draft one concise marketing email. Read the skill's required core principles and email playbook first. Include a subject line, body, and call to action. Audience: [describe the audience]. Offer: [describe the offer]. Email goal: [state the goal].
Use the jaredrhod-marketing skill to propose one focused lead-magnet concept and a five-section outline. Read the skill's required core principles and lead-magnet playbook first. Audience: [describe the audience]. Core offer: [describe the paid offer]. Problem the lead magnet should address: [describe the problem].
Claude