Local SEO and Google Business Profile audit: diagnose why a business isn't ranking in the local pack / map results and produce a fix plan. Covers GBP completeness, NAP (name/address/phone) consistency across the site and citations, local pack and "near me" ranking factors, review velocity and responses, local landing pages, service-area pages, and LocalBusiness JSON-LD. Use whenever the user asks about local rankings, map results, Google Maps ranking, NAP consistency, store/branch pages, or multi-location SEO. Trigger on: "local SEO", "Google Business Profile", "GBP audit", "rank on Google Map
Start a fresh conversation. Replace the highlighted placeholders.
Use local-seo to audit [business website] for local visibility in [target locations] for [primary category and business model], delivering a GBP, NAP, reviews, local-page, and LocalBusiness-schema fix plan.
Required inputs
[business website]
[target locations]
[primary category and business model]
User-approved starter prompt based on a pinned source version; check current skill requirements before running. Task evidence ↗
SKILL.md
name: local-seoargument-hint: "<business name or website URL, e.g. https://example.com or 'Dolly Solutions Bangkok'>"description: > Local SEO and Google Business Profile audit: diagnose why a business isn't ranking in the local pack / map results and produce a fix plan. Covers GBP completeness, NAP (name/address/phone) consistency across the site and citations, local pack and "near me" ranking factors, review velocity and responses, local landing pages, service-area pages, and LocalBusiness JSON-LD. Use whenever the user asks about local rankings, map results, Google Maps ranking, NAP consistency, store/branch pages, or multi-location SEO. Trigger on: "local SEO", "Google Business Profile", "GBP audit", "rank on Google Maps", "local pack", "map pack", "near me ranking", "NAP", "local citations", "my business isn't on the map", "why don't I show up on Google Maps", "store locator SEO", "multi-location SEO", "service area pages", or any location-based ranking question. For full-site (non-local) audits use /seo-analysis; for a single URL use /seo-page.
Canonical NotFair workflow
Read ../../seo/local-seo/WORKFLOW.md completely, then follow it as the active workflow. Resolve every relative reference from that file against ../../seo/local-seo/.