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This collection provides a set of specialized utilities for social media managers and content creators. It streamlines the transition from strategy to execution by automating the creation of content matrices, high-engagement hooks, and visual prompts.
The skills focus on the structural side of digital marketing, offering dedicated tools for formatting posts and designing infographics or carousels to maintain consistency across platforms.
WHO IT'S FOR
Social Media Managers
creating structured content matrices and post formats
Content Creators
generating high-engagement hooks and visual prompts
Digital Marketers
performing niche research and analyzing performance
Compatible AgentsThe repository documents support for these agents. The skills may also work with other agents that can load SKILL.md files, but they may need some setup or small changes.
Follow the documented setup, then try a first task.
Codex skill-installer: voice-builder and post-writer
Installs: The voice-builder and post-writer skills from charlie947/social-media-skills. · Codex
Before you start
Codex with the existing skill-installer available.
In a Codex agent session, ask exactly: “Use skill-installer to install voice-builder and post-writer from charlie947/social-media-skills, paths skills/voice-builder and skills/post-writer.”
Continue in a fresh Codex task or turn, confirm that each skill appears among the available skills, and check its loaded path before using it.
Installs: The complete social-media-skills bundle of 17 standalone public skills, copied into the selected project's .agents/skills discovery path. · Codex
Before you start
Git must be available to run the documented clone command.
Run from: The root of the selected content project.
From the selected project's root, first inspect and reuse an existing social-media-skills folder if present. Otherwise clone the repository into the new social-media-skills folder.
Still from the selected project's root, copy every skill folder containing SKILL.md into Codex's project-local discovery path. Existing destinations and symlinks are preserved.
test -d social-media-skills/skills || { printf 'Missing source skills folder\n'; exit 1; }
mkdir -p .agents/skills || exit 1
for skill in social-media-skills/skills/*; do
[ -f "$skill/SKILL.md" ] || continue
name="$(basename "$skill")"
destination=".agents/skills/$name"
if [ -e "$destination" ] || [ -L "$destination" ]; then
printf 'Preserved existing skill: %s\n' "$destination"
else
cp -R "$skill" "$destination" || exit 1
fi
done
Open a fresh Codex task in this project and confirm the intended skills load from .agents/skills/<name>/SKILL.md. Replace <name> when checking with the installed skill folder name, such as hook-generator. Avoid installing a conflicting second copy globally and locally.
Optional verified facts, metrics, or genuine first-person experience replacing [SUPPLIED FACTS, METRICS, OR FIRST-PERSON EXPERIENCE].
Use the hook-generator skill to create 6 two-line LinkedIn hook variations for this topic: [TOPIC]. Use [SUPPLIED FACTS, METRICS, OR FIRST-PERSON EXPERIENCE] as the only basis for personal claims and numbers; if none are supplied, use evidence-backed nonpersonal angles. Do not publish anything.
Format one topic as a framework-based LinkedIn draft
Uses post-formatter
A topic or context dump replacing [TOPIC OR CONTEXT].
One framework: PAS, AIDA, BAB, STAR, or SLAY.
The intended audience.
Any required facts, statistics, and tone notes.
Use the post-formatter skill to turn [TOPIC OR CONTEXT] into one LinkedIn draft using [PAS, AIDA, BAB, STAR, OR SLAY]. Write for [AUDIENCE] and use only these supplied facts and tone notes: [FACTS AND TONE NOTES]. Return the paste-ready draft for review, but do not publish it.
Use the gemini-infographic skill to turn [SOURCE CONTENT] into the initial infographic brief only. Include a short title, the core structure, 3 to 7 key points, and specific visual suggestions. Use [OPTIONAL BRAND COLOURS] if supplied, then stop for my approval before producing the final Gemini prompt. Do not generate or publish an image.
Claude
Codex
Gemini CLI